What is UMF™? The Gold Standard of Authentic NZ Mānuka Honey
UMF™ (Unique Mānuka Factor) is the global, industry-leading certification for New Zealand Mānuka honey—an independent, comprehensive quality assurance system verifying the authenticity, potency, and quality of this premium honey, governed by the UMF Honey Association (UMFHA). Unlike single-compound tests, UMF™ validates core attributes (potency, authenticity, shelf life, freshness) via rigorous laboratory analysis of key biomarkers, setting the unrivaled benchmark for genuine Mānuka honey worldwide.
What is UMF?
UMF™ (Unique Mānuka Factor) is a proud 100% New Zealand-owned producer, Parakai Honey holds the official UMF™ license #3112. This license is our commitment to adhering to UMFHA’s strictest standards: every batch of our Mānuka honey is independently tested by UMFHA-accredited labs, ensuring full compliance with the certification’s rigorous production and quality requirements at every stage—from our remote NZ hives to your table.
The UMF™ mark on Parakai’s Mānuka honey is your ironclad guarantee of:
100% genuine NZ origin: Harvested and packed exclusively in New Zealand from native Mānuka trees, no adulteration or misrepresented sourcing.
Verified potency & freshness: Guaranteed bioactive properties (e.g., MGO) for the full shelf life, with no overheating, improper storage, or additives.
Third-party validation: Independent testing by neutral, accredited labs—no self-certification, complete transparency.
Global compliance: Aligns with New Zealand MPI food safety standards and international import requirements for premium honey.
In a market full of imitations, the UMF™ mark is your trusted symbol of authentic, high-quality New Zealand Mānuka honey. Parakai’s UMF™ license #3112 is our promise: every jar of our Mānuka honey is pure, potent, traceable, and true to New Zealand’s world-renowned honey craftsmanship.
